Blog Management

Content is King when trying to grow your business effectively. Did you know that B2B companies that blog 2 times per month generate 70% more leads than those who don’t?

When it comes to growing your business, new leads are everything and without them there is no growth. In addition to generating leads, below are a few more reasons why your business needs a blog.

Proves Expertise

One of the biggest barriers to success for a new business is a lack of industry credibility. Older, more established competitors typically have an advantage because they are known in the industry and their expertise has been proven. Blogging can help to remove this barrier and give your business the credibility it needs to compete to be the best.

More Inbound links

Inbound links, other websites linking to your web page, are a great way to improve your Google ranking, as well as extend your reach. Without a blog it is very difficult to earn these valuable links. As a matter of fact, companies that blog get 97% more inbound links than those that do not.

Fuels Your Social Media Presence

Back in 1996, Bill Gates made a bold prediction that content would be where the real money would be made on the internet. Flash forward and this prediction could not be more true. A recent study found that 76% of marketers are planning to increase their content marketing budget, much of which will be focused on their blog.

Search Engine Optimization (SEO)

Did you know Google dominates the search engine market, maintaining over 90% market share. It is safe to say that search engines play a major role in being found online. When someone searches for keywords relating to your business, do they find your website or a competitor’s? If your answer is the latter, you need to improve your search engine optimization (SEO) with building content online.

It is Cost Effective

Traditional advertising can be very expensive and you need to consistently put out ads or materials to stay in front of your audience. With adding blogs online about your business, it not only gets indexed by search engines like Google to help with keyword search but it builds your credibility over time as an expert in your field.

Jelly Websites has been creating blog content for their clients for over 15 years and can develop a blog strategy for your business that is effective and affordable.

Blog Management Packages