Responsive Web Design

Many of us may interact with responsive websites every day and never realize what is happening under the surface. So, what is responsive web design? Essentially, a responsive website will automatically present to the user’s screen size, platform and orientation; it will adjust itself to enhance user experience.

This type of experience means there has been code embedded into the website that allows it to understand the dimensions of the individual screens it is being viewed on.

It may seem that this detail in your site’s presentation is too minute to consider, or that the effort will go unnoticed. In fact, it will go unnoticed, but that is kind of the point; that your consumers are presented with a perfectly fitted website every time they view it. Consider the user experience as value added to your business; you would rather have customers not notice your website is functioning in their benefit than receiving calls that it’s not.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Landing Pages

We can think about landing pages as a single-page website presentation that works to get information to visitors without a labyrinth of tabs to navigate. Essentially, landing pages are a facet of marketing and advertising campaigns for many businesses. If your business shares on social media or sends out email campaigns, it should be directing viewership to a landing page for your enterprise. If your current campaigns are not transmediated in this way, or is non-existent, it could mean a loss in viewership, retention, Google ranking etc.

While it may seem redundant to advertise to current and prospective consumers while providing a link to yet another destination for your content, this circular navigation is how we all end up on Facebook for hours at a time; it works. Landing pages are a great tool in your marketing toolbox. They are easy enough to produce and imbed in your various media, that even the prospect it will increase viewership makes them worth the investment.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Website Building

Building an engaging, beautiful and informational website can seem like a daunting prospect. A business owner in any field may be able to sell his or her product or self in-person but translating that into an online presence may not come easily. The process can be generalized into about four steps:

  1. Conceptual meeting about the needs of the client or business online
  2. Foundational design and coding of the website
  3. Business- specific adjustments
  4. Maintenance

One of the most precarious aspects of website design, and arguably the most daunting, is the coding. Handwritten code can elevate a website to the next level, providing a customized experience for the consumer that, ideally, will allow them to remember your business presence and come back for more.

A website is necessary for any business anymore, but it does not mean it needs to be the owner’s responsibility. With 25 years of experience in custom website design, the professionals at Jelly Websites will build a website that meets your needs and engages consumers, guaranteed.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

The Perks of Online Marketing

Online marketing has expanded at a rapid pace; once social networking entered the mainstream (and diversified to fill every niche) it has become a no-brainer for the modern entrepreneur. If your company has yet to step into the world of online marketing, here are some reasons why it may to time to start!

It’s Affordable – What business owner or young entrepreneur doesn’t want to save a dollar? When a business owner transitions some of their (or an associate’s) time into outreach on platforms such as Instagram or any other media, they stand only to gain. Most of these platforms and marketing tools are either free or worth the small investment because it generates interest and is easily scalable (sometimes by the fans, which means the effort multiplies on its own!)

SEO – Think of SEO as the stuff that gets your business to the front page of Google. The more your business is putting out marketing content, it contributes to the number of views, and dollars earned, for your business. This can be in the form of blogs loaded with keywords, social media posts and even e-blasts. Each of these tried and true means of online marketing will ramp up your SEO.

Transmediation – This fancy word in the modern journalism world simply means that each of your platforms connect to the other. Lets say you put out a monthly email to your loyal fans and at the bottom is a link to the business Instagram. A viewer clicks to see what is on offer there and sees under the username your business URL; this is transmediation. All roads create intrigue and lead back to the different things your business has to offer. Online marketing for any business is rarely a one-platform operation, so linking them to one another serves the interest of your business by retaining engagement.

It is a worthwhile investment of your time to discover which platforms suit your business because it will increase exposure, generate interest and ultimately take your enterprise to that next level of success at little to no cost to you.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Custom Web Designs

Modern business owners rely on the tools that have escalated countless enterprises from start-ups to six figure companies. Most notably, a company’s website needs to land; both on the first page of a Google search and with the consumer. One of the best ways to ensure your business presence is representing the best of what you have to offer is with a custom design for your website. As the digital world becomes increasingly intertwined with globalization its not unfathomable to have your business go global – meaning your website needs to be more than active; it needs to tell a story. When you work with a professional to enhance or create a presence for your company, it allows you the opportunity to share what features, colors, flow and feeling you want your potential customer to experience without the hassle of developing it yourself. There are several reasons why hiring out the initial design, and maintenance of, your website is beneficial to the modern owner:

You have a full schedule – Last time we checked, being a business owner does not mean you need to develop everything. Its okay if at the end of the day there isn’t any energy left to think about color schemes and file formatting. If running the business is taking up all your time, keeping up on your website should be shared with the professionals so you can focus on growing your company.

You are a “big picture” thinker – Maybe you are the type of business owner that can see how your five-year plan breaks down per quarter but can’t seem to come up with a creative spin for your online presence. Having your website professionally designed means your big picture ideas can be worked into a beautiful and functional site that enhances the vision you have for your brand without all the stress of sweating the details.

Your website requires updated content – As it grows, your business might become heavily reliant on getting information to your client base meaning a website can quickly go from being a digital business hub to requiring weekly maintenance. If this is the case, its going to take away from your allotted time to actually run the company meaning hiring a professional to take care of it means you can better care for your clients.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

How to Draw Inspiration to Write a Blog | Corona, CA

A blog is a great way to let the world know your views on whatever it is that you decide to write about. But for some, it may become a daunting task. What should I write about? Or, better yet, what should I write about now? Yes, it’s fun to take to paper and convey a thought you’ve had but to have a successful blog, it should be updated with content on a consistent basis if you hope to gain some traction on the internet. So, for those of you in a bit of a slump, here are some tips to finding inspiration:

Your community. Many of us choose to rely on our day-to-day conversations as fodder for our blogs. If you are writing about your business, writing about questions or concerns your customers have presented to you is a great way to not only help others that are looking for an answer, but also present yourself as an expert on the topic.

Mistakes made. Lessons are always learned when stumbling through this life. And it is these lessons that make us smarter. Imparting lessons that you’ve learned will make your readers feel less embarrassed if they know someone else has done the exact same thing before. Each one, teach one.

Life experiences. Let’s face it – no one wants to be bored and no one wants to be lectured. So, having an entertaining way of tying in life experiences into blogs is a great way to show someone something without pointing at it and making it a focal point. Sometimes the best teachers are those that aren’t trying.

If you’d like to find out more about writing a blog, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Tips to Writing a Great Blog | Corona, CA

One popular way to get out some creative energy is to write a blog. Not only will it enhance your website’s content and drive traffic, but it can also generate more business your way. But there are some basic tips to keep in mind when getting started. After all, you want your blog to be read – why not make it the best it can be?

Find your focus. Ask yourself this question: Who do I want to target? Once that's settled, you can home in on a niche category and be the expert on it. People want to know that they are getting help from someone they can trust.

Be relatable, be yourself. What will set you apart from others is going to be your voice. Let them know what you’re about. Let them know that you can be trusted, and your voice will be that exact way to showcase that.

Use links within your posts. Linking sites within your blog is a great way to increase your search engine rankings, but it can also enhance your reader’ experience.

Include images. Not all posts will lend themselves to an image, but when they do, take advantage of it. There are plenty of ways to visually enhance each blog to keep the reader’s attention.

Respond to blog comments. A great way to connect directly with the people who are reading your work. Answer their questions and thank them for reading.

Post to all social media platforms. Don't be afraid to use social media to publicize your posts. Anything that makes it easier for potential readers to find your blog is a must. It may seem silly, but friends and family will love to support all your hard work!

If you’d like to find out more about writing a blog, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Building Your First Website | Corona, CA

Here we are – ready to take a stab at creating your very first website. It’s incredibly overwhelming, isn’t it? We get it. There are good websites and there are poorly built websites – how can we be so sure that we can do this? Because we want a great looking website, one that will drive traffic to what you’d like to show to world. And there are lots of hosting sites that make it seem easy as pie. But not everything is as simple as it seems and using these sites may not be the smartest decision for your current goals. Here are some reasons why not to use these sites to build a website.

It doesn’t save money. It begins with a free offer and ends with a bait-and-switch. Sure, you can set up a basic blog, but it has ads on it (that don’t benefit you), you get terrible support with significant space limitations. Unless you subscribe. Third-party sites can become expensive as they try to get you to add on unnecessary features.

Third-party builder limitations. At first, you’re not going to be customizing your website much, but compared to a standalone content management system (CMS), you have very limited options when it comes to web design, functionality, file access, and customization.

Template platforms aren’t any easier to work with. The final reason that people are drawn to these website template platforms is that they promise beginner ease. But if you know what you’re doing, you can set up a WordPress business website in 5 minutes. And each time you do it, you’ll learn more and get better (and faster) at it.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Common Website Mistakes | Corona, CA

Bad web design advice is everywhere. We hear it practically every day in our line of work from clients who just want the best for their business. Which are you a culprit of? Take a look at the more common mistakes:

Desktop design. Now that roughly half of all website traffic comes from users on mobile devices, having a responsive website is an absolute must.

Calls to action above the fold. A case study found that pages with calls to action lower on the page perform 304% better than pages with a call to action above the fold.

Cluttered forms. Instead of overwhelming your users with long forms asking for several pieces of their background, history, and contact information, stick to the key info that you need to get in touch.

Broken links. Removing broken links from your site is an extremely easy and effective way to improve user experience, keep users on your site, and even improve your search engine rankings.

Pared-down mobile websites. Instead of eliminating important features, prioritize which ones your mobile users need most and place those higher on your mobile page.

Pop-ups. Pop-ups, autoplay content, and other interrupting elements frustrate and annoy your website visitors. Instead, entice your users to opt into your content.

The competitors. When you mimic designs and content that you see on your competitors’ websites, you don’t set yourself above the competition.

Too much copy. Use things like headings, images, and bulleted/numbered lists to break up that content while using shorter paragraphs to embrace white space.

Press releases vs. blog posts. If your blog is filled with press releases, there’s a good chance that users won’t want to read them. If there’s a certain point you want to get across, a blog post is best.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Why Websites Are Important | Corona, CA

When starting a business, it is important to get the word out in order to build clientele. One of these ways is to build a website. Not only is this a necessary part of doing business today, but with the pandemic, many people are relying on the internet to keep some type of normalcy in this changing world. Commonly, many business owners don’t believe they need or can afford to have a website, but the opposite is true. Investing in a website is important if you would like to continue to grow your business. Here are the top three reasons:

Increasing credibility. Search engines are the go-to websites when searching for products or services. Without one, potential customers will most likely go to your competition that does have a website. If you currently have a website that’s not up to date or functioning correctly, having it redesigned will provide you company with a more professional image that will draw in potential customers.

Saving marketing money. While many small business owners may think that they can’t afford a professional website, however they can’t afford not to either. Many companies have seen increase in business when they obtain a website of their own. In many cases, a website can cost anywhere from $20 – $100 per month.

Staying informed. You’re website is essentially your online brochure or catalog. Websites are much easier and faster way for potential customers to get updated information about products and services. This makes it a very effective way of letting your potential customers know about the arrival of new products or services, upcoming events, special promotions and much more.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.