How to Improve Your Website | Corona, CA

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Unlike wine, websites don’t age gracefully over time. In fact, if you haven’t updated your website in a few years, it may be time for you to consider updating your website for the sake of your business. The world of website design is constantly evolving and if you want your business to stay relevant, you best keep up with the latest web design trends.

Like any business owner with a website, you know how aggravating it can be to keep your website up to date. You want your website to be used to generate new customers, as well as to help your existing ones. If your website isn’t generating traffic at all, it may be because it’s time for you to improve your website. The following includes a few tips that will be useful to improve your overall website:

  • Be mobile-friendly. Several people use smart phones or tablets to browse the internet, so your site must be “mobile friendly”. For a website to be “mobile friendly”, it should be able to optimize to smartphones and tablets. Whether you have a responsive website or a separate mobile site, you never want your visitors to have to zoom in and out to read the content or navigate your website. Keep in mind that your font style and size should be easy to read. In addition, all of the buttons must be big enough to click without having to zoom in. When websites are up to date and “mobile friendly” visitors tend to spend more time on the site.
  • First impressions count. Keep in mind that your homepage is essentially the face of your company to online world, the first thing a visitor usually lands on and you want to make a positive impression. According to research, it only takes eight seconds for a visitor to make a judgement, so your homepage must be attractive, provide useful information, and of course, include eye-pleasing graphics. (Don’t use any cheesy stock photos.) Another key to improving your website is to make sure that you use compelling headlines with keyword-related content. Remember visitors aren’t the only ones on your website; search engines crawl your website as well.
  • Great Call-To-Action. It’s smart to place a Call-to-Action on every page. You want potential customers to come across these. You can place a “Schedule Appointment”, “Sign Up For Emails” or “Follow Us” icons in prominent places on your homepage and throughout your website to gain customers. Say an interested visitor is reading about your company’s services or products and right below there’s a “Schedule Appointment” or “Sign Up For Emails” button for them to click. This gives you more opportunities to gain customers.
  • Include personality. It's far more important for your visitors to read what other customers have to say about your products or services, rather than speaking for yourself. Several people go looking for reviews before calling to schedule any kind of appointment or purchasing a product. This makes it very important to incorporate testimonials into your website. A testimonial should be visible on your homepage and should link to another page with all your testimonials listed there. When it comes you the “About Us” section on your website, explain who you are as a person, not just as professional. Add personal touches, like your hobbies outside work, how many children or pets you have or where you graduated from.

If you’re interested in improving your website, contact Jelly Websites in Corona, CA at 888-614-6686 to schedule a free consultation today. Or visit www.jellywebsites.com for additional information.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

Why Isn’t Anyone Visiting My Website? | Custom Web Design Corona, CA

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Often times when people build a website they think it’s going to start making them money right away, but they don’t realize that their website needs traffic to create any sort of leads or revenue. Just because you build website, it doesn’t mean it will generate traffic right away. If your website is lacking traffic, that means you’re probably not taking some important steps in your websites design to get you noticed. The following lists what you need to be incorporating into your website to generate successful traffic flow:

Search Engine Optimization- Are you taking advantage of SEO? Most web traffic comes from search engines, your website must be optimized with certain keywords to make it on the top of search engines. Your keywords should target the audience you’re trying to attract to your site, think from your visitor’s point of view, what key words would they search to find your company?

Social Media- Now that Social Media has been taking over the internet world, it is often a great way for people to find information, even if they didn’t know they were looking for it. Having a stand-alone site is great but it must also be complimented with having a social media page, such as Facebook or Twitter. For instance, having a Facebook “Like” or “Share” button on your webpage allows for your visitors to “Like” or “Share” your company’s Facebook without having to navigate away from the site to do so. Also, if people enjoy your content on social media they will be like to visit your site more.

Clean Look- You don’t want your websites content to overwhelm your visitors, if there’s too much to read your visitors may become uninterested and leave your page.  You also want your webpage to be easy to navigate, if it’s difficult to find what your visitors are looking for, they will leave.

 Blogging- Having a blog for your website is very vital to have, it’s the perfect and easy way to continually add new content without disrupting or displacing other important content. The content you add in a blog is also very useful for SEO, a search engine will see this content and use it in search engine results. Blogs are also great for your visitor, your blog could be aimed towards helping the visitor with problems or even find solutions for certain subjects your company is knowledgeable about.

Give your visitors the best experience possible and reap the benefits! Call Jelly Websites in Corona, CA at 888-614-6686 to learn more about website design or visit our website at www.jellywebsites.com for more information.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Tustin, Yorba Linda, Fullerton and all surrounding areas.

 

Why is a Quality Business Website So Important?

When you own a business, your website is one of your most important mediums that can be used to reach new customers and generate more sales.

Whether you have an established website that is not currently working for you, or you are a complete novice to the online marketing world, improving your website so that it generates traffic and increases sales is the right thing for your business.

Without a high quality website that attracts visitors and provides you with a way to capture information, you are not using the Internet's power to its full potential. The information below can provide you with an idea of why a good website is so important for your businesses' bottom line.

Why is a Quality Business Website So Important?

A high-quality business website provides you with a way to capture the enormous amount of traffic that is on the Internet.

It also makes your business more accessible to your customers. It does this, by giving website users a way to contact you or find out valuable information about your products or services without having to get on the phone, and during non-business hours. There are literally millions of people searching the Internet for various reasons on any given day. If you are not trying to capture some of those visitors, then you are losing out on many potential sales each month. Just as your store gives you a physical presence a high-quality website provides you with an online Internet presence.

Benefits of Having a Good Website

As a business owner, there are many benefits to having a quality website that is able to not only generate traffic but also increase sales for your company. The first benefit that a business website can provide you with is it enables you to have access to customers that you otherwise might not have contact with. Without a website, you are only able to reach your potential market through traditional means, and not those potential customers that primarily use the internet for their purchase research.

By enlisting the help of an internet marketing service company, you can create a highly effective direct response website that enables you to reach out to Internet traffic.

By adding an opt-in form to a quality website, you can increase your earning potential each year by at least 20%. An opt-in form provides a means of capturing visitors' contact information. This is very valuable as it will allow you to send current and potential customers information about promotions, important updates, and special sales events throughout the year.

The visitors on your list will be people that you know are already interested in the services that you are offering, and by sending out a sales message to them your rate of return will be much higher than with an untargeted ad in the newspaper.

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