Use Business Directories To Get Found Online | Prescott, AZ

With so many applications, internet search engines, and business directories available online, it’s important your business is identifiable on any search engine. As the number of things available to search continues to rise, the way your business is found should keep up with the ways people are searching for it. That makes sense, right? Totally!

Unfortunately, keeping up with the latest on how your audience is searching, how search engines continue to optimize, and staying beyond trend with your business is a job unto itself.

Seeking to understand how you may enhance your website performance? Here are some tips on how to improve your search engine optimization:

  • Keep your business information accurate and consistent across the web
    • 47% of potential clients choose the competition if a website is missing a phone number
  • Maintain updates on special offers and promotions across platforms
    • Make sure everyone can access deals and information
  • Monitor your website’s analytics and improve accordingly
    • Helps you understand what drives people to your site
  • Search your business online to learn relevant keyword associations
    • Learn how people are searching for your services and products

When you work with the team at Jelly Websites, we can actively monitor traffic across over 50 local directories and internet-wide search trends to optimize your search engine compatibility. We utilize industry-leading strategies to understand your online business presence, monitor its performance, make updates, and retain information accuracy as your business expands.

We provide these services so you can spend your time managing your business and fulfilling the orders your newly optimized website will generate!

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Here’s How To Avoid Infinite Scrolling On your Website | Prescott, AZ

Infinite scrolling has become an increasingly popular trend in web design. The design of infinite scrolling is as simple as it sounds, it displays your content and allows your viewers to keep scrolling without having to stop. But this website design isn’t for every website.

Like any trend, infinite scrolling had its pros and cons. But that all depends on the type and goals of your website. Infinite scrolling is a type of web interaction technique that continuously loads content as your visitor scrolls though your site rather than having to click on links. Social media sites such as Facebook, Twitter and Pinterest are the best examples of infinite scrolling. However, many other sites have taken notice to this trend and implemented the design into their sites as well. Here are the upsides:

Great for touch screens. Today most mobile devices are made with touch technology and it’s can be difficult to tap those tiny page links, which is why infinite scrolling solves this problem.

The visuals. One of the best ways to display high quality images and image content is by implementing infinite scrolling into your web design, similar to Pinterest and Flickr.

Simple browsing. Infinite pages are typically faster than regular webpages, eliminating the need for clicking on links and reloading new pages every time.

Keeps users engaged. Infinite scrolling tends to trigger automatic responses based on curiosity and ease which keeps the users engaged while waiting for new content to load.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Debunking Common Marketing Myths | Prescott, AZ

Several online marketing myths and misconceptions, while persuasive, can lead well-meaning owners or startup businesses astray. There may even be some vendors or services that market online marketing myths and target those that don’t know any better. So if you’ve come looking for online marketing myths to bust, you come to the right place. The following list includes three common online marketing myths:

Myth #1: People will buy your product just because it’s cheaper than your competitor. Just because your prices for your product or services are lesser in price does not mean that it will result in word-of-mouth, purchases or market share. People need to know you exist before any of that happens. Excepting orders to roll in because just because your product is lesser in rice than your largest competitor is silly. You must create awareness using online marketing practices such as SEO, creating a social platform, etc.

Myth #2: I must get as many visitors to my website as possible. Yeah, getting traffic is great and all, but it doesn’t always provide the results you may be expecting. There’s a big difference between getting traffic and getting the right type of traffic. To get gain the right kind of traffic you must focus on a specific target group and niche, this is a great way to provide your company with a larger number of leads. When sales are low, a few clicks on your page is not going to solve the problem.

Myth #3: When my website is finished, my work will be done. Sure you may have developed a beautiful website with all of the latest web design trends, but that doesn’t mean that your work is over with. In fact, it’s quite the opposite because this is when the real work comes into play. You must stay on top of your business by consistently creating and promoting great content and coming up with new ways to engage with your followers or target audience. Again, this is where you must think outside of the box and use other sources such as social media platforms, blogging, etc.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Jelly Websites Optimizes Your Online Presence | Prescott, AZ

You have started your business plan and are ready to open the doors. Now you need to figure out the best way to advertise yourself, meaning it’s time to optimize your online presence. Companies like Square Space and Wix seem like a quick and easy way to get the job done with the least amount of cost. But, are you really giving your business everything it needs to start off on the right foot? Before you choose that option, take a look at what having a Jelly website can provide…

Custom design. We don’t give you templates to choose from; we tailor your site to your needs and personalize it to reflect who you are.

Current technology. We pride ourselves on staying up-to-date on all of the hottest social media and Photoshop techniques. You can rest assured that you and your website are getting the latest and greatest of technology.

Powerful call-to-action. We are here to answer all your questions, work with you on any issues that might pop up, and re-design your website as you see fit.

Quick turnaround. We understand a great website is very lucrative to your overall success, so we can have your website up and going quickly.

You’re the owner. Unlike other template website design companies, your website is your own.

Jelly is not like any other website design company. We insist on giving you our full, undivided attention to make your wants and concepts a reality. Don’t wait any longer, start getting seen on top search engines today.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

How To Build A Customer Base Online | Prescott, AZ

Now that you are ready to build a website for your business, it is important to remember that building your customer base matters too.  After all, the goal is to become successful, and it takes more than just an online presence. Incorporating the following tips will be sure to drive traffic to your site and success to your business:

Search engine optimization. Most web traffic comes from search engines, so your website must be optimized with certain keywords in order to make it on the top of search engines. Keep these words on par with your target audience, this way you can be found easily when they search.

Social media. Everywhere you look, you find a Facebook link or an Instagram page to follow. Yes, if you plan on expanding your customer base, you need to create social media accounts so your customers can find you. If people enjoy your content on social media, they will be likely to share, instantly expanding your customer base with a single post.

Keep it clean. When designing your website, it is important to remember that less is more. Putting too many fancy fonts or graphics are likely going to dissuade your customer’s from staying on your page. Keep things simple and easy to navigate.

Blogging. An easy way to create fresh content for your website is to have a blog. The content you add in a blog is also very useful for SEO, a search engine will see this content and use it in search engine results. Make them about various aspects of your business so your customers will continue to come back for advice and tips.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

How To Know When It’s Time To Update Your Website | Prescott, AZ

Your website is the face of your business, meaning you will want to stay up-to-date with the latest web design and usability features in order to put your best foot forward to current and potential customers. Here are some things to consider if its time to update your website.

Brand changing. If your business's services, products, or purpose have changed over the years, so should your branding. Your site should reflect what your business offers whether you’ve increased or reduced what you’re offering. Don’t let your website mislead a potential customer.

Outdated website. As mentioned above, your website is your visitor’s first impression of your business. There has been research that has shown that it only takes about 8 seconds for a person to judge your site, and if you have a terrible and unsightly design, I guarantee visitors won’t be returning.

Not mobile-friendly. Now that mobile devices have become increasingly popular for everyday use to browse the internet, it’s extremely important that you either have a responsive or separate mobile site. It’s almost impossible to make a website compatible across all devices, but if you have no compatibility it will be a large disadvantage.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

The Importance Of A Memorable Website Domain Name | Prescott, AZ

When we start a business, one of the most important items to decide about is a company name. Not only is it going to represent you, but it needs to be something that will represent your business for as long as is in existence. It’s a big deal! And when you go to design your website, a domain name is just as important. One false move and you have a really awkward or impossible website to remember.

We all want to have our domain name be the name of our business, but there are times that it could be taken. If this is the case, you may need to rethink your brand. One of the biggest errors people make is naming their business something very similar to someone else’s, making it very difficult for potential clients to distinguish who you are. Instead, brainstorm keywords for your business and what you’d like to focus on with your website. Be creative and catchy – the more individual you can become, the easier it will be to catch the eye of your future clients.

Once you have found something you think is perfect, type it into a URL address bar. If it has an error message, you’re in luck! It seems that no one has it and it is possible it is available to purchase.

The point of a unique domain name is that it is easy to remember, especially if they don’t need to write it down. Don’t over-complicate things, you got this, and if its still intimidating, our team is ready and happy to help you decide on one.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

How To Write A Good Blog For Your Website | Prescott, AZ

A blog is a great way to let the world know your views on whatever it is that you decide to write about. But for some, it may become a daunting task. What should I what should I write about now that is relevant and get people’s attention? What are people curious about or interested in knowing? If you’re feeling stuck, keep these tips in mind for wiring a good blog for your website.

Your community. Many of us choose to rely on our day-to-day conversations as fodder for our blogs. If you are writing about your business, writing about questions or concerns your customers have presented to you is a great way to not only help others that are looking for an answer, but also present yourself as an expert on the topic.

Mistakes made. Lessons are always learned when stumbling through this life. Imparting lessons that you’ve learned will make your readers feel less embarrassed if they know someone else has done the exact same thing before. Each one, teach one.

Life experiences. Let’s face it – no one wants to be bored and no one wants to be lectured. So, having an entertaining way of tying in life experiences into blogs is a great way to show someone something without pointing at it and making it a focal point. Sometimes the best teachers are those that aren’t trying.

If you’re still not producing the blogs you want, we’re here to help. Our in-house writer has over seven years of experience writing engaging blogs for a variety of industries, and can help your business stand out, and get noticed.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Driving Traffic To Grow Your Business | Prescott, AZ

When starting a new business, it is difficult to get your name out in the public. Thankfully, this is the age of social media, so even the littlest guy has a shot at success, but that’s not the only way you can entice new and existing customers. Here are some ways to maximize your marketing capabilities to grow your business.

But how to you expand your client base in a new clever way? A time will come when you will need to cast a wider client net. Here are a few great ways to do just that in a new exciting way:

Blog it. Not only will a blog find you find new clients, but the traffic you incur will make you more visible on search engines. The idea is to keep content fresh and entertaining. Give them the information they will not only find useful but the more creative you are with its presentation, the more response you’ll receive.

Freebies. It is important to have a good reference when expanding your business. But there is one thing that is tough to resist – a free gift. Be sure this information or material you’re giving away is valuable, so people are more apt to talk about it to their friends.

Borrow an audience. People have found success in getting their names out there by making cameos on other people’s sites. Approach those that are directly related to what you are doing – people usually appreciate that you admire them that much to ask.

Spread the news. Social networks aren’t just for networking, they’re also an ideal place to post your content. It’s a give-and-take idea – after all, teamwork is the best way to expand your success.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Gaining and Retaining Customers Is All About User Experience | Prescott, AZ

User experience is arguably the most important thing your website can offer. If a visitor has a bad experience navigating your website, they leave before they can absorb what you have to offer. Hiring an experienced website designer to consider your needs and produce an effective website for your business can make all the difference for user experience.

Navigation works to guide visitors through your services and enhance search engine optimization. Words such as “services” or “shop” don’t share what your business is about or work to accentuate your online presence. Utilizing popular key phrases for your navigation bar is an easy way to increase your page ranking online.

Most sites feature an abundance of information, products or services; how visitors work through these elements makes a difference in what they view. If you want visitors to focus on specific elements, you want them at the top of your navigation, not buried in a dropdown. How dropdown menus are organized matters as well; mega menus are more appealing than those broken down into smaller sections.

Mobile navigation is also crucial to the experience, especially as people start getting back out into the world and technology continues to advance. When your website is where you want it online, it’s important to take a deep dive into its mobile presence. Have a friend or two log onto your site from their phone and provide feedback; it’s okay if they “don’t understand” how websites are created - it’s actually better if they don’t. Raw, honest feedback about their user experience will help you decide how to adjust the mobile presentation of your services.

Limiting the amount of menu items serves visitors and search engines, so it’s important to evaluate what you have on offer and how it’s presented. A good rule of thumb is to keep your menu at or below seven. Ideally, each page on your website is optimized to be found as easily as possible for existing and potential consumers. Interior pages tend to get lost in the mix, but keeping things streamlined goes a long way in getting them found.

Interested in learning more about how to optimize user experience for your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!