Websites | Jelly Websites

Tricks for Website Clicks | Prescott, AZ

Frustrated business owners may dive into the analytics of their website and wonder “why am I not getting the kind of traffic I want?” Putting together a compelling website to showcase your brand is the first step towards generating clientele. The next, and arguably more difficult task, is driving traffic there.

Of course, the way a business goes about driving traffic will depend on the business itself. Social channels are a great way to generate interest, but one social network does not fit all. It’s important to evaluate what you have to offer and what platforms will highlight those services.

Let’s say you are an architect who generally gains clientele through referrals, you may not need anything more than an interesting Instagram page to share your favorite projects. If you are selling handmade goods, it makes more sense to take advantage of e-commerce sites like Etsy in addition to multiple social platforms to generate website traffic.

The interplay of social, e-commerce, marketing strategy and your website is referred to as transmediation; allowing one or more platforms to link and flow to the next. When done properly, transmediating your channels will boost your SEO online, increasing your page ranking on major search engines and, ultimately, generating more clicks to your website.

Transmediation is a great way top generate clicks to your website. Another way business owners can boost analytics is by incorporating a QR code onto their business cards and marketing materials. QR codes may seem like a been there, done that fad but to the average person who receives a business card, it’s a unique, convenient way to view your work.

You also want to ensure your website is mobile accessible. Of course, it’s published online, meaning it can be accessed via smartphone. What is important to note however is the presentation of your website in that format. If your website is not currently mobile accessible, discuss options with your website developer to understand how your business can stand out to those on the go.

The trick is in how easily accessible your content and website is to potential clients; the easier it is to find and learn about you, the more interest you will generate in your services. The more SEO-rich content you can get out into the world, the higher your Google rankings. The higher your ranking, the more eyes - and clicks - will come your way, ultimately growing your business.

Interested in learning more about how to optimize your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Turnkey Website Design

When we hear the term “turnkey”, we may think of real estate, rather than website design. Despite its use in various industry, the concept is the same. A turnkey website is one in which the new owner inherits an existing site with the expectation it is fully functioning upon the exchange in ownership. These sites can be for any industry and facilitate a variety of services from ecommerce, affiliate marketing, online services etc.

One of the benefits of a turnkey website is it comes without the hassle of conceptualizing, designing and debating the user experience for your consumers. Once you turn the key on your new-to-you website, all you have to do is maintain it!

If maintaining your website is just not going to fit into your schedule, the professionals at Jelly Websites will ensure your website retains a front-page space on Google, is updated with relevant SEO-driven content and drives viewership so you can focus on expanding your enterprise.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Website Building

Building an engaging, beautiful and informational website can seem like a daunting prospect. A business owner in any field may be able to sell his or her product or self in-person but translating that into an online presence may not come easily. The process can be generalized into about four steps:

Conceptual meeting about the needs of the client or business online
Foundational design and coding of the website
Business- specific adjustments
Maintenance

One of the most precarious aspects of website design, and arguably the most daunting, is the coding. Handwritten code can elevate a website to the next level, providing a customized experience for the consumer that, ideally, will allow them to remember your business presence and come back for more.

A website is necessary for any business anymore, but it does not mean it needs to be the owner’s responsibility. With 25 years of experience in custom website design, the professionals at Jelly Websites will build a website that meets your needs and engages consumers, guaranteed.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Tips to Writing a Great Blog | Corona, CA

One popular way to get out some creative energy is to write a blog. Not only will it enhance your website’s content and drive traffic, but it can also generate more business your way. But there are some basic tips to keep in mind when getting started. After all, you want your blog to be read – why not make it the best it can be?

Find your focus. Ask yourself this question: Who do I want to target? Once that's settled, you can home in on a niche category and be the expert on it. People want to know that they are getting help from someone they can trust.

Be relatable, be yourself. What will set you apart from others is going to be your voice. Let them know what you’re about. Let them know that you can be trusted, and your voice will be that exact way to showcase that.

Use links within your posts. Linking sites within your blog is a great way to increase your search engine rankings, but it can also enhance your reader’ experience.

Include images. Not all posts will lend themselves to an image, but when they do, take advantage of it. There are plenty of ways to visually enhance each blog to keep the reader’s attention.

Respond to blog comments. A great way to connect directly with the people who are reading your work. Answer their questions and thank them for reading.

Post to all social media platforms. Don't be afraid to use social media to publicize your posts. Anything that makes it easier for potential readers to find your blog is a must. It may seem silly, but friends and family will love to support all your hard work!

If you’d like to find out more about writing a blog, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Continuing to Grow: Driving Traffic | Corona, CA

When starting a new business, it is difficult to get your name out in the public. Thankfully, this is the age of social media, so even the littlest guy has a shot at success. And thus, your success begins. You are prosperous and now it’s time to expand.

But how to you expand your client base in a new clever way? A time will come when you will need to cast a wider client net. Here are a few great ways to do just that in a new exciting way:

Blog it. Not only will a blog find you find new clients, but the traffic you incur will make you more visible on search engines. The idea is to keep content fresh and entertaining. Give them information they will not only find useful, but the more creative you are with its presentation, the more response you’ll receive.

Freebies. It is important to have a good reference when expanding your business. But there is one thing that is tough to resist – a free gift. Be sure this information or material you’re giving away is valuable, so people are more apt to talk about it to their friends.

Borrow an audience. People have found success getting their name out there by making cameos on other people’s sites. Approach those that are directly related to what you are doing – people usually appreciate that you admire them that much to ask.

Spread the news. Social networks aren’t just for networking, they’re also an ideal place to post your content. It’s a give and take idea – after all, teamwork is the best way to expand your success.

If you’d like to find out more about expanding your client base, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Create a User-Friendly Web Experience | Corona, CA

When designing your website, you need to ensure that you are designing it for your future customers. After all, they are the ones that will be using your website to find information, products and services – making things overwhelming or confusing isn’t going to do a service to anyone. You want to make a good first impression and your website is their first introduction. Provide your visitor with a seamless and user-friendly experience if you want them to think about returning to your website by considering the following tips:

Welcome your visitors. When a visitor lands on your homepage they are usually in search of product, seeking information or looking for some sort of assistance. Your homepage must be able to clearly identify who you are and what you do to assure your visitors they are on the right webpage.

Simple navigation. Making your website easy to navigate is key, no one likes to get lost or confused looking for information. Make sure your navigation bar is visible and easy to locate so your visitors are able to explore your page with ease.

Provide value. Point out why your company is different and unique from your competitors, while making it simple to read and understand. Try incorporating original and credible content such as testimonials from happy customers or clients.

Streamlined design. You may think that if your page is full of flashy photos, video or music it will attract more visitors, but the fact is this sort of content actually drives most visitors away. Utilize white space, colors and fonts appropriately.

Content changes. When a website remains the same, visitors will have no reason to return. Schedule periodic updates to create new content.

If you’d like to find out more about user-friendly websites, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Sometimes Less Is More | Corona, CA

When you are getting your online business started entail lots of planning and one of those plans needs to be a website. The problem is, what kind of website do you need? Do you need lots of pages to showcase your products and/or services? Or can you get the job done with a single-page website?

Many new business owners believe more is more, but many times it really is unnecessary. Sometimes, having a single-page website is exactly what the doctor ordered. Here are some of the smarter reasons you may want to consider taking the less is more approach:

Content. Single page sites content should include information about your company, what you do, and how you can benefit your visitor.

Visual design. Your visual design is the first thing your visitors see. Make sure the theme of your site relates well with the colors and the overall topic of your company. Utilize that empty white space.

Credibility. The first thing your customers want to feel is trust. Include proof that you are a company that can be relied on, such as testimonials from happy customers.

Call to action. Incorporating a call to action is an important key element. That action could range from purchasing an item to obtaining personal information to grow an email list. Also, offering something in return for your visitor’s information can generate more leads.

Responsive design. Since most people are using some sort of mobile devices or tablet, you must make sure your website is responsive to that knowledge. A responsive design allows for your website to convert to any size screen, on any device.

If you’d like to find out more about single-page websites, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Prescott, AZ and all surrounding areas.

Landing Pages: Are They Necessary? Corona, CA

We all know what a landing page is. It leads a visitor to the features within your website and your business. The more interactive they are, the longer a potential client will stay. However, if you have too much going on, it can clutter up your page and drive those potential clients away. Nonetheless, a landing page is intricate to your website.

Another great way to utilize your landing page is for self-promotion. Say your company has a new product or service they’re promoting, a great way to promote is with a landing page crafted around that one particular service or product. Here are a few other reasons your company needs a landing page:

Email list expansion. In order for you to expand your email listings, your landing page should feature a call to action, or a form your visitors fill out with personal information to receive a free offer or additional information. Not only can you promote new products and sales, but you can even create a more personalized communication with your client base.

More potential leads. Generating leads is what makes your online marketing efforts worthwhile. A clean, functioning landing page with a simple call to action can help connect you to a whole new demographic of customers you never knew you had. This can help tailor your marketing campaigns.

Search campaigns. You know the offers that come up when you search for something? Incorporating this type of search engine marketing with your landing page can drive instant traffic to your page. Search campaigns make sure you are gathering leads from visitors that are interested in your actual offer.

If you’d like to find out more about landing pages, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Corona and all surrounding areas.

Should You DIY Your Company’s Website? | Corona, CA

When we start up our own business, we are certainly concerned about getting our names out in the public and well, the quickest way to do so in this day and age is on the internet. Yes, from products to information, if there is anything we are looking for, we turn to the internet to find it. But what does a typical person know about building a website? Here are some things to consider when deciding on your website’s future. You may decide professional web companies is the way to go. First, the advantages:

Gaining Knowledge. If you have the time and interest, you will need to learn how to master HTML, CSS, JavaScript and possibly Flash, while also learning graphic software such as Photoshop.

Money saver. This usually being the number one motivator for some people. If the task is successfully accomplished and the site is running with no bugs or broken links, it could save you money.

And now, the disadvantages:

Time-consuming. Gaining all of the skills the build a website takes time, as well as actually building the site. You must constantly maintain a website by keeping it up to date to create more traffic.

Unprofessional look. Studies have shown visitors are more likely to stay on a clean and attractive site. Remember, appearance does matter and less is more.

Copycat sites. There are many free templates out there, but how many have chosen that same design?

Problems working. Even the best web designer can be stumped with design. When problems arise, it can create stress trying to resolve the problem. Hiring a professional alleviates this.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Corona and all surrounding areas.

Do You Have a Good Domain Name? | Corona, CA

When we start a business, one of the most important items to decide about is a company name. Not only is it going to represent you, but it needs to be something that will represent your business for as long as is in existence. It’s a big deal! And when you go to design your website, a domain name is just as important. One false move and you have a really awkward or impossible website to remember. Don’t worry – here are some tips to choosing the perfect domain name for your business:

We all want to have our domain name be the name of our business, but there are times that it could be taken. If this is the case, you may need to rethink your brand. One of the biggest errors people make is naming their business something very similar to someone else’s, making it very difficult for potential clients to distinguish who you are. Instead, brainstorm keywords for your business and what you’d like to focus on with your website. Be creative and catchy – the more individual you can become, the easier it will be to catch the eye of your future clients.

Once you have found something you think is perfect, type it into a URL address bar. If it has an error message, you’re in luck! It seems that no one has it and it is possible it is available to purchase.

The point of a unique domain name is that it is easy to remember, especially if they don’t need to write it down. Don’t over-complicate things.

If you’d like to find out more about domain names, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Corona and all surrounding areas.