Tricks for Website Clicks | Prescott, AZ

Frustrated business owners may dive into the analytics of their website and wonder “why am I not getting the kind of traffic I want?” Putting together a compelling website to showcase your brand is the first step towards generating clientele. The next, and arguably more difficult task, is driving traffic there.

Of course, the way a business goes about driving traffic will depend on the business itself. Social channels are a great way to generate interest, but one social network does not fit all. It’s important to evaluate what you have to offer and what platforms will highlight those services.

Let’s say you are an architect who generally gains clientele through referrals, you may not need anything more than an interesting Instagram page to share your favorite projects. If you are selling handmade goods, it makes more sense to take advantage of e-commerce sites like Etsy in addition to multiple social platforms to generate website traffic.

The interplay of social, e-commerce, marketing strategy and your website is referred to as transmediation; allowing one or more platforms to link and flow to the next. When done properly, transmediating your channels will boost your SEO online, increasing your page ranking on major search engines and, ultimately, generating more clicks to your website.

Transmediation is a great way top generate clicks to your website. Another way business owners can boost analytics is by incorporating a QR code onto their business cards and marketing materials. QR codes may seem like a been there, done that fad but to the average person who receives a business card, it’s a unique, convenient way to view your work.

You also want to ensure your website is mobile accessible. Of course, it’s published online, meaning it can be accessed via smartphone. What is important to note however is the presentation of your website in that format. If your website is not currently mobile accessible, discuss options with your website developer to understand how your business can stand out to those on the go.

The trick is in how easily accessible your content and website is to potential clients; the easier it is to find and learn about you, the more interest you will generate in your services. The more SEO-rich content you can get out into the world, the higher your Google rankings. The higher your ranking, the more eyes - and clicks - will come your way, ultimately growing your business.

Interested in learning more about how to optimize your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Responsive Web Design

Many of us may interact with responsive websites every day and never realize what is happening under the surface. So, what is responsive web design? Essentially, a responsive website will automatically present to the user’s screen size, platform and orientation; it will adjust itself to enhance user experience.

This type of experience means there has been code embedded into the website that allows it to understand the dimensions of the individual screens it is being viewed on.

It may seem that this detail in your site’s presentation is too minute to consider, or that the effort will go unnoticed. In fact, it will go unnoticed, but that is kind of the point; that your consumers are presented with a perfectly fitted website every time they view it. Consider the user experience as value added to your business; you would rather have customers not notice your website is functioning in their benefit than receiving calls that it’s not.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Landing Pages: Are They Necessary? Corona, CA

We all know what a landing page is. It leads a visitor to the features within your website and your business. The more interactive they are, the longer a potential client will stay. However, if you have too much going on, it can clutter up your page and drive those potential clients away. Nonetheless, a landing page is intricate to your website.

Another great way to utilize your landing page is for self-promotion. Say your company has a new product or service they’re promoting, a great way to promote is with a landing page crafted around that one particular service or product. Here are a few other reasons your company needs a landing page:

Email list expansion. In order for you to expand your email listings, your landing page should feature a call to action, or a form your visitors fill out with personal information to receive a free offer or additional information. Not only can you promote new products and sales, but you can even create a more personalized communication with your client base.

More potential leads. Generating leads is what makes your online marketing efforts worthwhile. A clean, functioning landing page with a simple call to action can help connect you to a whole new demographic of customers you never knew you had. This can help tailor your marketing campaigns.

Search campaigns. You know the offers that come up when you search for something? Incorporating this type of search engine marketing with your landing page can drive instant traffic to your page. Search campaigns make sure you are gathering leads from visitors that are interested in your actual offer.

If you’d like to find out more about landing pages, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Corona and all surrounding areas.

It’s Time to Update Your Website | Corona, CA

Because so much of our time lives is based on the internet, your website is going to be the face of your business. This makes staying up to date with the latest web design trends of the utmost importance in order to put your best foot forward to both your current and potential customers. Don’t worry – making changes to your website doesn’t mean a complete overhaul. In fact, it could mean just making a few changes here and there to improve your image. Because as your business changes, so should your online presence. Still confused if you need to make changes? Here are a few reasons your website is in need of a redesign:

Brand changing. If your businesses services, products, or purpose have changed over the years, so should your branding. You site should reflect what your business offers whether you’ve increased or reduced what you’re offering. Don’t let your website mislead a potential customer.

Outdated website. Like I mentioned above, your website is your visitor’s first impression of your business. There has been research that has shown that it only takes about 8 seconds for a person to judge your site, and if you have a terrible and unsightly design, I guarantee visitors won’t be returning.

Not mobile-friendly. Now that mobile devices have become increasing popular for everyday use to browse the internet, it’s extremely important that you either have a responsive or separate mobile site. It’s almost impossible to make a website compatible across all devices, but if you have no compatibility it will be a large disadvantage.

If you’d like to improve your website, contact Jelly Websites in Corona, CA at 951-371-9327 or visit www.jellywebsites.com for additional information.

Jelly Websites proudly serves Corona and all surrounding areas.

Single-Page Websites: Why? | Corona, CA

When entering a full-page website for the first time it can be quite easy for some visitors to get lost while trying to navigate through all of the pages, on the other hand, with a single page website navigating is just as easy as scrolling down, because that’s all it takes. So, what are the benefits of a single-page website?

Encourage action via stories. Single page websites are designed in a way that your experience on the page is more of a journey than a task. Instead of clicking around a full website in search of information your visitor can simply scroll down to find the information they may be seeking. This allows you to entice your visitors towards a certain objective, while creating a more emotional and interactive experience.

Straight to the point. A single-page website only allows so much content, which not only forces you to consider what information is vital but keeps your website from losing your message to your customers. This also allows for the visitor to absorb more information about your company.

Easy navigation. Since scrolling is intuitive, a single-page website allows for a seamless experience. We all know complicated can seem like a maze. Your visitor should be able to find what they’re seeking almost immediately. Also, by limiting the amount of links, you’re able to subliminally guide visitors to the action you want them to take.

Converts to mobile. We all know we are spending more and more time on our phones. And there is only one way to go – down, which makes single-page websites a lot simpler to navigate on a mobile device.

For more information on single-page websitescontact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona and all surrounding areas.

Drive Your Traffic with Impressive Web Design | Corona, CA

When we are looking to increase business, we create a website. When we want to increase traffic to that website, we improve the site’s design. Because if we blend in, our business won’t stand out. Here are a few simple changes you can make to transform your entire website and bring in more business:

Simple to understand. People don’t typically read through entire websites – it’s get in, find what you are looking for and get out. Make sure the content is easy to understand so that your visitors will be able to find what they’re looking for in a timely manner, so they don’t go looking elsewhere.

Large images. By using large images, you are able to capture your visitor’s attention instantly. Use full screen images with little text (ideally 2-3 words) and make sure the images are interesting, relates to your company and is also beautiful.

Typography. The objective of using larger font is so your visitors don’t have to read as much, while still getting your message across to them. Focus on your message and display them in a big, beautiful font.

Responsive design. Now that most searches are done mobile devices it’s extremely important to make sure that your website can convert to any size screen. A responsive site adapts to the screen of any device your visitors may be using, which will make for a much for user-friendly experience.

Establishing a stunning, memorable website is no easy task, but with a little focus creativity it can be done. Don’t go on being in the shadow of your competition, get a little risky with your design.

For more information contact Jelly Websites at 951-371-9327 or visit our website at www.jellywebsites.com.

Five Ways You Are Designing Your Website Wrong | Corona, CA

If there is anything we know, it is that trends are constantly changing. It doesn’t matter what category you stack it up against, every trend comes into our zeitgeist and leaves just about as quickly as it showed up. This said, it is important that you keep up with said trends to maintain and continue to grow your website traffic. It typically takes a visitor 10-20 seconds before they make up their mind about your website, and if not impressed, they’re gone. So, when designing your website, keep these outdated trends in mind:

Loading screens. No visitor wants to wait around for 15 seconds watching a loading screen just to get to the content they would like to view. If your site needs to load, you have too much going on and need to taper back the design content.

Auto-play video/music. Not only is auto-played video/music annoying to your visitor, but a distraction. If you require having some sort of audio or video on your website, give your visitors the freedom to listen or watch.

Pop-ups. Pop-ups that engage you to take a certain action or to subscribe to a blog, aren’t bad marketing tactics, as long as those pop-ups aren’t diverting your visitor’s attention elsewhere.

Flash sites. Flash is now a trend of the past, as most devices can’t read Flash. So, if your website is incorporating Flash, it’s time to redesign.

Stock photos. When it comes to stock footage, be particular. The photos you choose for your website can either make it, or break it.

For more information contact Jelly Websites at 951-371-9327 or visit our website at www.jellywebsites.com.

The Pros and Cons of Responsive Design vs. Mobile Websites

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Did you know most internet browsing is done on smartphones? So you have website, it better be “mobile-friendly”, as they are great attribute to provide and are also vital to the success of your website. Mobile optimization is important for several reasons, such as search engine optimization, usability and speed optimization.

There are two routes you can take when choosing the best web design for your business, responsive web design and a separate mobile website. For those of you that don’t know exactly what the difference is, here’s a good explanation:

Responsive Web Design and Mobile Websites

A responsive design site is a website that will change in width and layout according to the size of the screen and type of device you are viewing it on. For example, is you were to read a website on your phone is portrait mode, and the decided to rotate it into landscape mode, the design of the website would change and adapt to the way you are viewing it. Mobile websites on the other hand, are a dedicated version of the website in smaller version. This type of mobile website is usually needs to be maintained separately and have a different set of code base.

Responsive Web Design

Pros:

  • Easier to manage
  • One site for several devices
  • Recommended by Google
  • Lower in Cost
  • Simple SEO

Cons:

  • Some older devices don’t support responsive web techniques
  • Unoptimized for mobile and slow loading times

Mobiles Websites

Pros:

  • Optimized for a mobile user
  • Improved usability
  • Quick to implement

Cons:

  • Multiple domain names
  • Twice the maintenance
  • More SEO work
  • Cross platform sharing can be tricky

Before you choose the option best suits your company, you should first establish the purpose of your website. Be sure that you keep your target audience and business goals in mind. Also keep in mind that no matter which type of web design you choose, it will be viewed on a mobile devices.

If you are interested in acquiring more information regarding web design, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com for more information.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Tustin, Yorba Linda, Fullerton, and all surrounding areas.

Are You Ready For Moblie-Geddon? | Custom Web Design Corona, CA

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Starting today, April 21st, 2015, Google has made a major change to the mobile search algorithm. The change is going to affect mobile searches in all languages worldwide. This algorithm change is predicted to have such a massive impact on websites that are not mobile-friendly, it’s even been given the nickname “Mobile-geddon”.

Google is now going to be favoring websites that are mobile-friendly and ranking them higher in mobile search results. Let’s say for example, your sites text is too small and links aren’t easy to open with the tap of a finger, it’s likely to get penalized. You’re mobile-friendly website should include large text, easy-to-click links and should conform to whatever screen it is viewed on.

Now that 60% of traffic now comes from mobile devices your company’s website better be up to date and mobile-friendly. Google wants for users to have the best experience possible and the change is designed to help users find search results that conform to their mobile screen. This change will greatly affect companies that don’t have mobile-friendly websites, potentially slowing traffic and affecting revenue for several websites that rely on search results.

Is your site mobile-friendly and ready for Mobile-geddon?

Don’t make the mistake of not going mobile- friendly. For more information regarding mobile-friendly websites, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Tustin, Yorba Lina, Fullerton and all surrounding areas.

Why You Need a Responsive Website | Web Design Corona, CA

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Responsive websites are the future of web design now that smartphones and tablets have been taking over web browsing. No visitor wants to have to zoom in and out on their smartphone or tablet just to read text or to navigate your website. With a responsive website, your webpages will conform to the size of the device being used by the visitor making it much more user friendly experience. Here are a four more reasons you need to convert to a responsive website:

1. You need to keep up with the tech-savvy generation, more than 55% of your visitors are using smartphones or tablets to view your site and that number will continue to grow.

2. Responsive websites load much faster, and if your page isn’t loading fast enough it will increase your bounce rate. Most people will leave a webpage if it doesn’t load fast enough, I know I have.

3. Having a responsive websites will make for a more positive user experience which can increase your leads or sales.

4. A responsive website is better for SEO, google has announced that they actually prefer a responsive design. It will also boost your site in organic search if you use a responsive design.

Having a responsive site is more of a necessity now if you truly want to grow your business in the online world. The sooner you convert to a responsive site, the sooner you can create more traffic for your webpage.

For more information regarding responsive web designs, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.