Five Ways You Are Designing Your Website Wrong | Corona, CA

If there is anything we know, it is that trends are constantly changing. It doesn’t matter what category you stack it up against, every trend comes into our zeitgeist and leaves just about as quickly as it showed up. This said, it is important that you keep up with said trends to maintain and continue to grow your website traffic. It typically takes a visitor 10-20 seconds before they make up their mind about your website, and if not impressed, they’re gone. So, when designing your website, keep these outdated trends in mind:

Loading screens. No visitor wants to wait around for 15 seconds watching a loading screen just to get to the content they would like to view. If your site needs to load, you have too much going on and need to taper back the design content.

Auto-play video/music. Not only is auto-played video/music annoying to your visitor, but a distraction. If you require having some sort of audio or video on your website, give your visitors the freedom to listen or watch.

Pop-ups. Pop-ups that engage you to take a certain action or to subscribe to a blog, aren’t bad marketing tactics, as long as those pop-ups aren’t diverting your visitor’s attention elsewhere.

Flash sites. Flash is now a trend of the past, as most devices can’t read Flash. So, if your website is incorporating Flash, it’s time to redesign.

Stock photos. When it comes to stock footage, be particular. The photos you choose for your website can either make it, or break it.

For more information contact Jelly Websites at 951-371-9327 or visit our website at www.jellywebsites.com.

Do I Really Need a Landing Page? | Corona, CA

Creating a website can be a daunting task. There are just so many factors and terms that go into a website, it can become overwhelming. And instead of overwhelming you with a long cumbersome blog about every single piece, let’s focus on a single aspect that is very important to any marketing strategy – landing pages.

Some may think that a landing page is a homepage, but it isn’t. Your homepage is the beginning of your business, where you can introduce yourself and your services, a landing page is a diversion that will lead to potential sales bypassing the introduction completely. Here are some reasons why utilizing these pages is important:

Conversions. The entire point of having a website is to convert folks into sales. Landing pages direct visitors to the exact content you are focusing on, making it easier for them to want to buy.

Lead generation. Chances are, your homepage has a lot of content as you explain your services. Landing pages give a visitor direct contact with certain areas, making it easier to not only gather leads for further marketing purposes, but can collect demographic data to focus on in the future.

SEO value. Visitors aren’t exact apt to flip through page after page of content on a site. Having more simplistic, direct landing pages will make your ranking on search engines skyrocket.

Give offers a home. One of the best ways to create a successful business is to incentivize your clientele to use your services or buy your products. The problem is, finding a spot on your already busy website to advertise these offers. Landing pages are a direct line to said incentives.

For more information contact Jelly Websites at 951-371-9327 or visit our website at www.jellywebsites.com.

Why Your Business Needs a Landing Page | Website Design Corona, CA

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First off, do you know what the purpose of a landing page is? If not let me tell you, the main goal of a landing page is to convert the person visiting your landing page into a lead or to gather information from them to further pursue. Say your company has a new product or service they’re promoting, a great way to promote is with a landing page crafted around that one particular service or product. Here are a few reasons your company needs a landing page:

  • Grows your Email List- Your landing page must feature a CTA (call to action), like a form for your visitors to fill out their personal information -such as their first name, last name and email address- to receive a free offer or free information. It’s important for your company to grow an email list. You can promote new products, sales or even send out a newsletter. Having a landing page can grow or expand your email list exponentially.
  • Generate More Potential Leads- Generating leads is what makes your online marketing efforts worth the while. A clean functioning landing page with an easy form to fill out as a call to action can help connect you to a whole new demographic of customers you never knew you had.
  • Search Campaigns- Incorporating SEM (Search Engine Marketing) with your landing page can drive instant traffic to your page. Search campaigns make sure your gathering leads from visitors that are interested in your actual offer.

There are many reasons your company would benefit from having a landing page. For more information regarding landing pages, contact Jelly Websites in Corona, CA today at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

What Should My Landing Page Feature? | Website Design Corona, CA

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A landing page is a webpage that’s sole purpose is to attract a visitor to take a certain action. Your landing page is also what encourages your visitor to dig a little deeper. So what are some attributes your landing page should feature? Listed are a few things your landing page should include:

Provide a Clear Objective- When a visitor lands on your page they want to know within seconds what you can do for them, or how you can help them. So make sure once a visitor lands on your page they can identify what the page is designed for. Your page should have one objective, if something isn’t quite relevant to your main objective, it doesn’t belong on your landing page.

Provide Attention Grabber- Your visitor will want to know why your company is unique and what sets you apart from other companies. Provide a short paragraph about you services and an image or short video to keep attention. Too many graphics can be distracting, so keep it sweet and simple.

Provide a Call to Action- Call to action is key to landing pages. Your landing page should have one clear objective, and that’s to get your visitor to take a desired action. That action could range from making an appointment to purchasing an item, so focus on value by offering a free evaluation or free trial of your product. Offering something of value can generate more leads.

Provide Social Share Buttons- Social media sharing will help get you more noticed. Don’t overwhelm your visitor by offering all social media sites, use ones that attract your target audience. Using four or fewer is recommended.

If you’re interested in obtaining more information about landing pages, call Jelly Websites today at 951-371-9327 or visit our website at www.jellywebsites.com.


Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.