Tricks for Website Clicks | Prescott, AZ

Frustrated business owners may dive into the analytics of their website and wonder “why am I not getting the kind of traffic I want?” Putting together a compelling website to showcase your brand is the first step towards generating clientele. The next, and arguably more difficult task, is driving traffic there.

Of course, the way a business goes about driving traffic will depend on the business itself. Social channels are a great way to generate interest, but one social network does not fit all. It’s important to evaluate what you have to offer and what platforms will highlight those services.

Let’s say you are an architect who generally gains clientele through referrals, you may not need anything more than an interesting Instagram page to share your favorite projects. If you are selling handmade goods, it makes more sense to take advantage of e-commerce sites like Etsy in addition to multiple social platforms to generate website traffic.

The interplay of social, e-commerce, marketing strategy and your website is referred to as transmediation; allowing one or more platforms to link and flow to the next. When done properly, transmediating your channels will boost your SEO online, increasing your page ranking on major search engines and, ultimately, generating more clicks to your website.

Transmediation is a great way top generate clicks to your website. Another way business owners can boost analytics is by incorporating a QR code onto their business cards and marketing materials. QR codes may seem like a been there, done that fad but to the average person who receives a business card, it’s a unique, convenient way to view your work.

You also want to ensure your website is mobile accessible. Of course, it’s published online, meaning it can be accessed via smartphone. What is important to note however is the presentation of your website in that format. If your website is not currently mobile accessible, discuss options with your website developer to understand how your business can stand out to those on the go.

The trick is in how easily accessible your content and website is to potential clients; the easier it is to find and learn about you, the more interest you will generate in your services. The more SEO-rich content you can get out into the world, the higher your Google rankings. The higher your ranking, the more eyes - and clicks - will come your way, ultimately growing your business.

Interested in learning more about how to optimize your website? Visit us online at jellywebsites,com or call our team at 951.371.9327 today!

Responsive Web Design

Many of us may interact with responsive websites every day and never realize what is happening under the surface. So, what is responsive web design? Essentially, a responsive website will automatically present to the user’s screen size, platform and orientation; it will adjust itself to enhance user experience.

This type of experience means there has been code embedded into the website that allows it to understand the dimensions of the individual screens it is being viewed on.

It may seem that this detail in your site’s presentation is too minute to consider, or that the effort will go unnoticed. In fact, it will go unnoticed, but that is kind of the point; that your consumers are presented with a perfectly fitted website every time they view it. Consider the user experience as value added to your business; you would rather have customers not notice your website is functioning in their benefit than receiving calls that it’s not.

If you’d like to find out more about building a website, contact Jelly Websites in Corona, CA at (951) 371-9327 or visit www.jellywebsites.com for additional information.

Five Ways You Are Designing Your Website Wrong | Corona, CA

If there is anything we know, it is that trends are constantly changing. It doesn’t matter what category you stack it up against, every trend comes into our zeitgeist and leaves just about as quickly as it showed up. This said, it is important that you keep up with said trends to maintain and continue to grow your website traffic. It typically takes a visitor 10-20 seconds before they make up their mind about your website, and if not impressed, they’re gone. So, when designing your website, keep these outdated trends in mind:

Loading screens. No visitor wants to wait around for 15 seconds watching a loading screen just to get to the content they would like to view. If your site needs to load, you have too much going on and need to taper back the design content.

Auto-play video/music. Not only is auto-played video/music annoying to your visitor, but a distraction. If you require having some sort of audio or video on your website, give your visitors the freedom to listen or watch.

Pop-ups. Pop-ups that engage you to take a certain action or to subscribe to a blog, aren’t bad marketing tactics, as long as those pop-ups aren’t diverting your visitor’s attention elsewhere.

Flash sites. Flash is now a trend of the past, as most devices can’t read Flash. So, if your website is incorporating Flash, it’s time to redesign.

Stock photos. When it comes to stock footage, be particular. The photos you choose for your website can either make it, or break it.

For more information contact Jelly Websites at 951-371-9327 or visit our website at www.jellywebsites.com.

The Pros and Cons of Responsive Design vs. Mobile Websites

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Did you know most internet browsing is done on smartphones? So you have website, it better be “mobile-friendly”, as they are great attribute to provide and are also vital to the success of your website. Mobile optimization is important for several reasons, such as search engine optimization, usability and speed optimization.

There are two routes you can take when choosing the best web design for your business, responsive web design and a separate mobile website. For those of you that don’t know exactly what the difference is, here’s a good explanation:

Responsive Web Design and Mobile Websites

A responsive design site is a website that will change in width and layout according to the size of the screen and type of device you are viewing it on. For example, is you were to read a website on your phone is portrait mode, and the decided to rotate it into landscape mode, the design of the website would change and adapt to the way you are viewing it. Mobile websites on the other hand, are a dedicated version of the website in smaller version. This type of mobile website is usually needs to be maintained separately and have a different set of code base.

Responsive Web Design

Pros:

  • Easier to manage
  • One site for several devices
  • Recommended by Google
  • Lower in Cost
  • Simple SEO

Cons:

  • Some older devices don’t support responsive web techniques
  • Unoptimized for mobile and slow loading times

Mobiles Websites

Pros:

  • Optimized for a mobile user
  • Improved usability
  • Quick to implement

Cons:

  • Multiple domain names
  • Twice the maintenance
  • More SEO work
  • Cross platform sharing can be tricky

Before you choose the option best suits your company, you should first establish the purpose of your website. Be sure that you keep your target audience and business goals in mind. Also keep in mind that no matter which type of web design you choose, it will be viewed on a mobile devices.

If you are interested in acquiring more information regarding web design, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com for more information.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Tustin, Yorba Linda, Fullerton, and all surrounding areas.

5 Common Mistakes to Avoid in Web Design | Web Design

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It takes more than an extravagant web design to make your website a success. You must also take usability into consideration, as your site is built for your visitors and not yourself. Even some of the most experienced designers make some of these common mistakes, but learning from your mistakes is vital to your long-term success. The following includes 7 of the most common mistakes web developers and web designer’s make:

No Consistency- When it comes to designing multiple pages for a website, it’s best to keep it simple. For example, visitors expect to see the same colors, fonts, logos, and navigation tabs on every page of a website. If your page design is inconsistent you visitor may become confused and wonder if their on the same website.

Confusing Navigation- I’m sure we’ve all had the experience of clicking onto a webpage and being immediately confused by the layout and navigation. Your visitors want to explore your website at ease, and when your websites navigation is too discreet or completely hidden visitors are likely to get frustrated. It’s best to remember the three-click rule; all of your important content should be accessible within no more than three clicks from your homepage.

Irrelevant/Outdated Content- Think less is more when it comes to your websites content. Making sure your websites content is up to date should be a part of your regular website maintenance. When you leave outdated content on your website it looks unprofessional. Say your last blog was posted in 2011, this may make visitors think your site has been abandoned and therefore they won’t return.

Poor Readability and Legibility- Visitors come to your website in search of information, so making sure they can read it is extremely vital. Make sure to use easy to read color schemes because using the wrong color combination can make reading more difficult for your visitors. Also, limit yourself to no more than three different fonts and font sizes.

Non-Responsive Design- In this day and age most web browsing is done on mobile devices, yet some web designers still don’t take this into consideration when designing websites. Your website should be mobile friendly to enhance its usability. Visitors don’t want to have to zoom in on their mobile devices just to make out the content on your website.

When it comes to web design and its usability, it’s best to think from your visitor’s point of view. So make sure to steer clear of the common web design mistakes mentioned above. For more information regarding web design, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

6 Simple Steps to Capture Your Visitors Attention | Web Design Corona, CA

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Studies have shown that your average visitor will stay on your website for approximately eight seconds or less. Yup, only eight seconds. With the fast pace speed of the internet these days most people have evolved to judge a website within those 8 seconds. You know what that means right? You must be able to capture your visitor’s attention before they click that back button.

You want your visitors to understand what your website and company are about within a fraction of a minute. These next few tips will help you capture your visitor’s attention, and ultimately keep them on your website.

  • Keep it Quick- You want to grab your visitor’s attention as soon as they click onto your site, make sure to illustrate exactly what you want your visitor to know in a short informative paragraph. Try to come up with a catchy and effective about your company or the products to help draw your visitor in and to make them stick around. If there is something you want your visitor to check out, make sure to place it at the top of the page.
  • Quick Loading Time- To captures ones attention in less than eight seconds means your website must load in less than that time. When a website loads slowly it’s a big turn off to potential visitors. If you are worried about load time, try resizing pictures you may have on your site. GIFs can also slow a website down, so try minimizing them to quick files that don’t take up much space. Make sure you also have a reliable host.
  • Make it Attractive- If you have a webpage that isn’t visually pleasing most people won’t stick around for long. Landing pages are actually great to capture attention since it’s just one page to display your idea or product. If you do choose to have a landing page make sure it matches the rest of your website so you don’t confuse your visitors.
  • Easy Read- When it comes to reading sites most people prefer to read a short amount of text rather than a huge paragraph. If you do have a lot to say then try eye-catching headlines that lead to longer articles where they can read more if they like. Also, try bullet points on your front page to make points, like what you and your business value most.
  • Safety and Statistics- People like to feel secure about your company or what they want to purchase, so be sure to provide your visitors with statistics. Not the boring, plain and simple kind. Try colorful charts, percentages, or things that make them feel safe. You can also use testimonials, customer reviews and security logos to help make them feel better about your business and website.
  • Mobile and Tablet Friendly- Make sure to optimize your site so that it will be compatible with a mobile device or tablet is an incredibly smart decision. Now that most internet browsing is done on mobile devices or tablets it is very important for your site to load quickly and reliably.

If you’re ready for website to start capturing more attention, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website www.jellywebsites.com for more information.

Proudly serving Corona, Riverside, Chino, Ontario, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

 

6 Key Elements of an Impressive Single Page Website | Website Design Corona, CA

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When it comes to websites, not every single one needs to have several pages to be attractive or interesting. Single page websites can actually be just as effective as any other website out there. A single page site removes clutter from design and allows for you to focus on your main objective. You’re able to incorporate creativity into your single page site, while also making your focus point clear to your visitors.

The following list includes a few key elements a single page website should incorporate:

  • Content- Your content should be simple and straight to the point. Your single page sites content should include information about your company, what you do, and how you can benefit your visitor.
  • Visual Design- Your visual design is the first thing your visitors lay their eyes on when entering your website. Those visuals include color, fonts, layout and white space. You want to make sure the theme of your site relates well with the colors and the overall topic. Also, don’t forget to utilize your white space.
  • Credibility- Your visitors want to know they can trust your company.  Be sure to incorporate something on your single page website that proves you are a trustworthy company, such as testimonials from happy customers.
  • Navigation- Navigation is what steers your visitors where they need to go, this should be simple because your visitors should only be able to scroll down. Your singles page site should also have very little links, this helps subliminally guide your visitors to an action you want to take.
  • Call to Action- Incorporating a call to action is an important key element. You want your website to have a clear objective, and that objective is to get your visitor to take a desired action. That action could range from purchasing an item to obtaining personal information to grow an email list. Also, offering something in return for your visitor’s information can generate more leads.
  • Responsive Design- Since most people are using some sort of mobile devices or tablet now a days, you must make sure your website is responsive. A responsive design allows for your website to convert to any size screen, on any device.

There are so many uses for a single page website! If you’re interested in learning more about single page websites, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com for more information.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

Why You Need a Responsive Website | Web Design Corona, CA

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Responsive websites are the future of web design now that smartphones and tablets have been taking over web browsing. No visitor wants to have to zoom in and out on their smartphone or tablet just to read text or to navigate your website. With a responsive website, your webpages will conform to the size of the device being used by the visitor making it much more user friendly experience. Here are a four more reasons you need to convert to a responsive website:

1. You need to keep up with the tech-savvy generation, more than 55% of your visitors are using smartphones or tablets to view your site and that number will continue to grow.

2. Responsive websites load much faster, and if your page isn’t loading fast enough it will increase your bounce rate. Most people will leave a webpage if it doesn’t load fast enough, I know I have.

3. Having a responsive websites will make for a more positive user experience which can increase your leads or sales.

4. A responsive website is better for SEO, google has announced that they actually prefer a responsive design. It will also boost your site in organic search if you use a responsive design.

Having a responsive site is more of a necessity now if you truly want to grow your business in the online world. The sooner you convert to a responsive site, the sooner you can create more traffic for your webpage.

For more information regarding responsive web designs, contact Jelly Websites in Corona, CA at 951-371-9327 or visit our website at www.jellywebsites.com.

Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

Benefits of a Single Page Website | Website Design Corona, CA

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When entering a full page website for the first time it can be quite easy for some visitors to get lost while trying to navigate through all of the pages, on the other hand, with a single page website navigating is just as easy as scrolling down, because that’s all it takes. So what are the benefits of a single page website?

 
Uses Storytelling to Encourage Action- Single page websites are designed in a way that your experience on the page is more of a journey than a task. Instead of clicking around a full website in search of information your visitor can simply scroll down to find the information they may be seeking. This allows you to entice your visitors towards a certain objective, while creating a more emotional and interactive experience.

Straight to the Point- With a single page website it only allows so munch content, which forces you to consider what information is vital and what is not. This also allows for the visitor to absorb more information about your company.

Easy Navigation- Since scrolling is intuitive, a single page website allows for a much more seamless experience. Your visitor should be able to find what they’re seeking almost immediately. Also, by limiting the amount of links, you’re able to subliminally guide visitors to the action you want them to take.

Converts to Mobile- There’s only one way to go and that is down, this makes single page websites a lot simpler to navigate on a mobile device since is a responsive website.

If you’re interested in knowing more about single page websites, call Jelly Websites today at 951-371-9327 or visit our website at www.jellywebsites.com.
Proudly serving Corona, Riverside, Chino, Ontario, Anaheim, Irvine, Tustin, Yorba Linda, Fullerton and all surrounding areas.

A Jelly Website is perfect for non-profits

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The board of directors of NEST needed a website to promote their non-profit and community events.  Of course we stepped right up because we thought a Jelly Website would be perfect.  NEST didn’t have a lot of content but they were growing and wanted the website to grow with them.  Due to the seamless additional of links, content and photos their website will grow with them and it won’t look like a “band-aided” template.  Check out their great cause at www.supportnest.net